Mercedes Benz launches new E Class
German car manufacturer Mercedes Benz launched the E Class Cabriolet in the Indian market, priced at Rs 64.5 lakh (ex showroom, Delhi). The new avatar of the E Class, a four-seater convertible with soft top covering, is the company’s seventh offering in the segment.
“With its launch, the versatility of the E-Class range is further reinforced. The E-Class now offers the Cabriolet in addition to the already present E-Class Saloon and the E-Class Coupe,” Mercedes Benz India Managing Director Wilfried Aulbur said.
The existing E-Class range offered by the company in India is priced between Rs. 42 lakh and Rs. 50 lakh. The latest offering is aimed at strengthening the company’s position in the Indian luxury car market.
As per the data released by Society of Indian Automobile Manufacturers, Mercedes Benz has beaten compatriot BMW in the race for the top spot in the Indian luxury car segment with a massive 79.31 per cent jump in sales to a total of 2,921 units in the January-July period as against 1,629 units in the same period last year.